BARRIE – The Barrie Baycats have announced a new partnership with 4Hundred Source for Sports in Barrie to be the exclusive fan merchandise provider of the Barrie Baycats of the Intercounty Baseball League.

As a part of this partnership, the 4Hundred Source for Sports will embellish, ship and maintain the website year-round, providing a convenient online spot for fans. In addition, the physical location in South Barrie (70 Barrie View Dr, Barrie) will become the first storefront to carry official Baycats merchandise. Included will be jerseys, hoodies, t-shirts, hats, outerwear and new to the Baycats merch collection - souvenirs.

When the new merch line and online shop was released in 2020, Baycats President Josh Matlow had a vision. Other than a few items sold only at the ballpark in previous years, the Baycats were able to expand their merch collection for the fans to purchase online for the first time in the organization’s history. 

With the new partnership, it will allow both a new line of merchandise to be developed, as well the opportunity for the Baycats to align with top-quality apparel brands such as Adidas, Nike, and Under Armour. The Baycats will also be bringing back fitted New Era hats (the same hats the players wear) for fans to purchase starting in spring of 2023.

Barrie Baycats President Josh Matlow was excited to speak about the announced partnership. 

“We are beyond excited to partner with the 4Hundred Source for Sports in Barrie. We feel with the great reputation and brand of the Source for Sports group, it will allow us to align our brand with one of the big names in the sports world. We also feel that their passion for sports and supporting local sports is extremely fitting for our long-term plans. Great guys, big community supporters and locally owned is a huge bonus for us as well!” 

4Hundred Source for Sports is a local sporting goods store specializing in sports equipment and team apparel. Locally owned and operated, they have proudly been serving Barrie and its surrounding areas since 2016. 

“We are very excited to announce our partnership as official merchandise and apparel supplier of the Barrie Baycats. The 7-time IBL Champions have been synonymous with baseball in Simcoe County since 2001. The Baycats value community and growing the game at the grass roots level.” said Shawn Stevens, one of the owners of 4Hundred Source for Sports. 

“As North America’s largest locally owned sporting goods group, we (Source for Sports) understand the importance of community and partnerships. We have been servicing communities in Canada for over 50 years. The Baycats have proven year over year that they share those same values.

Our partnership will allow us to maximize exposure of the Baycats brand via both our e-commerce platforms as well as our brick-and-mortar store located at 70 Barrie View Dr, Barrie," added Stevens. "Together we look forward to servicing the Baycats loyal legion of fans, and be an accessible resource for all looking to support the hometown. Roll Cats!” 

There is an extensive display of merchandise already set up at the 4Hundred Source for Sports location, as well the website has been updated and ready to ship out in time for the Holidays! 

Shop now at or check out the in-store collection at 4Hundred Source for Sports located at 70 Barrie View Dr, Barrie.

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